RHYS COX


CREATIVE DIRECTOR / ART DIRECTOR / DESIGNER


With over 10 years of dedicated experience in the dynamic realm of fashion, I am a seasoned Art / Creative Director & Graphic Designer known for my innovative approach and unwavering passion for visual storytelling ︎

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RHYS COX

CREATIVE DIRECTOR / ART DIRECTOR / DESIGNER




With over 10 years of dedicated experience in the dynamic realm of fashion, I am a seasoned Art / Creative Director & Graphic Designer known for my innovative approach and unwavering passion for visual storytelling ︎

︎︎︎ Home
︎︎︎ Contact

GOODHOOD X SUN BUDDIES
2022 GH-SB




CREATIVE DIRECTION
PRODUCTION
CASTING
STYLING
To launch our Sun Buddies collaboration I created a really simple concept to allow the product to sell itself. The frames are crafted in a tri-colourway and I wanted to show this off as clearly as possible through elevated ecom photography as well as on model. We had a special guest for a lead image in the form of Taco the dog to enhance the campaign for social channels. 

View the feature here







Photography by Meara Kallista Morse

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© Rhys Cox